For this task I have to create a 15/30 second animation of an imaginary nightclub by using Adobe Animate. This will need to be presented as an advert so I would have to think of creative ways to advertise the nightclub by advertising the venue as entertaining with the use of branding, style & logos. Firstly before designing I need to think of a concept. I began with designing a logo & typography then a storyboard.
To make the nightclub more convincing I have begun with designing the branding & logo. The name I wanted to go with was Neon Nightlife. I wanted to give it a reference to a throwback of disco/night club life from the 1970’s/80’s.

I then creating the background and contents for the animation, I did this by going onto Illustrator to create some scenery of my nightclub. I tried going for a specific colour scheme for each scene so it sets the mood for the nightclub. I went with reds, blues, purple & burgundy colours as nightclubs are usually darkened to give you a relaxed atmosphere as you’ll feel at ease with not many nights illuminating the room.
for my animation the sequence goes that you’ll be presented with the opening sequence being the outer interior of the nightclub with music notes moving, it then leads to the night club room with people dancing then advertisement infographics will appear to advertise the night club experience.